How to become the most modern magazine, a sustainability leader, and to transform the publishing industry?
These were questions Editor-in-Chief Martina Bonnier wanted to find an answer to when she founded Vogue Scandinavia.
0% plastic. 100% fiber.
Both the magazine and packaging are carbon neutral, made with a renewable, low-carbon raw material and energy efficient production. The remaining emissions are offset by using the CarbonZero service by Stora Enso, in collaboration with compensation partner South Pole. View details of the carbon neutrality project here.
The paperboard used is a mono-material, making it easy to recycle. Paperboard materials are among the most recycled materials in Europe.
Red Dot Awarded
A design to be saved
The packages for the first six issues are a series of specially designed cases, inspired by Swedish artist Hilma Klint. They are rigid boxes with matching artwork and debossing.
The magazine and its packaging are designed with the vision to elevate readers’ experience and to be saved and kept in the bookshelf. The accompanying bookmark encourages readers to read the magazine again and again.
The packaging offers a great unboxing experience and is user friendly. The size fits normal postal systems.