Tech company Bosch has replaced the plastic in the wiper blade packaging with formed fiberIt has the same level of protection as before, but the plastic-free packaging is helping Bosch to contribute to their sustainability ambitions and reduce CO2 emissions, and it is what their customers are asking for.
“Every customer will immediately understand that this is a sustainable solution. You can see it and feel it and customers with an eye for details might recognise the PAP21 logo implemented in the tray.”
Bosch has replaced the plastic packaging component in their wiper blade packaging to become more sustainable. From now on, this part is made out of PureFiber™ by Stora Enso; produced in Sweden with wood fibers from sustainably managed forests, using 100% bio energy. This generation of formed fiber can produce almost any shape where conventional PE, PET and other plastics are being used.
Same protection but more sustainable
The outcome of the collaboration is a packaging insert with almost the same shape and weight as before, this was necessary for it to work with Bosch’s packaging automation line. Another crucial must-have was the protection and the performance of the tray. The wiper blade has a “rubber lip” that needs protection and the blades have to be stretched in the packaging.
“Luckily, it has been proven by our internal packaging test that the formed fiber tray protects and performs in the same way as the former plastic solution. The difference is that it’s much more sustainable and our customers like it.”